Assistant Promotion and Outreach Manager II

Lingnan University

Duties & Responsibilities

Develop and implement recruitment promotion strategies focused on Taught Postgraduate programmes.
Collaborate with marketing agencies on branding, advertising, and digital marketing campaigns.
Organise outreach trips to the Chinese Mainland for student recruitment.
Establish and maintain partnerships with feeder schools and contact databases.
Support collaborative initiatives including double degree programmes and joint supervision arrangements.
Manage social media platforms and drive engagement through digital marketing strategies.
Create promotional materials such as videos, leaflets, and posters.

Proven experience in recruitment or marketing in higher education or related sectors.
Strong expertise in digital marketing, advertising, and social media management.
Exceptional communication and interpersonal skills with ability to engage senior leaders.
Demonstrated success in building and maintaining partnerships with the Chinese Mainland.