Assistant Public Affairs Manager (PAO)

Hong Kong Metropolitan University

Duties & Responsibilities

Develop high-quality university publications and content in print and digital formats, including annual reports, newsletters, articles, and social media.
Adapt content across multiple platforms to maximize impact and ensure alignment with university mission and branding.
Draft speeches and communications for senior management aligned with university strategic goals.
Identify story ideas, conduct interviews, and create compelling narratives about faculty, students, and alumni achievements.
Produce SEO and GEO-friendly web content and videos showcasing university stories and campus life.
Organize and support PR events to promote university initiatives and achievements.