Executive Officer I (carrying the job title of 'Senior Manager, Business Development, Mainland Markets')

Chinese University of Hong Kong

Duties & Responsibilities

Formulate and implement market and business development strategies for executive education programmes targeting new markets and client segments.
Lead external outreach and client acquisition through cold approaches and channel building to grow the client base and drive revenue.
Oversee packaging of programme offerings and set pricing and delivery models that are academically sound and commercially competitive.
Manage the end-to-end programme lifecycle including marketing, recruitment, teaching operations, and participant services.
Build and lead a core business team with clear performance targets and staff performance management.
Travel for client and market development as required.

Bachelor's degree, preferably with a higher degree in Business, Management, Finance, Education, or related disciplines.
At least 8 years' post-qualification work experience in executive education or related areas, preferably in top business schools.
Strong business development track record, ideally with experience taking projects from 0 to 1.
Proven experience leading commercial or programme teams with performance management capabilities.
Excellent command of written and spoken English and Chinese (including Putonghua).
Entrepreneurial, result-oriented mindset with good business acumen and ability to work flexibly in a university setting.