Senior Digital Experience Specialist

Hong Kong Baptist University

Duties & Responsibilities

Develop, maintain, and optimise backend systems for websites and digital applications.
Implement APIs and third-party integrations to improve platform functionality and user experience.
Ensure data security, integrity, and scalability of digital solutions.
Identify and resolve technical issues affecting website and application performance.
Support deployment, testing, and troubleshooting of new features and updates.
Develop and execute advanced SEO strategies to maximise organic visibility and search rankings.
Utilise analytics tools to monitor digital performance and provide actionable insights.
Stay updated with the latest digital trends, SEO updates, and emerging technologies.

Bachelor's degree in software engineering, computer science, information technology, or related discipline.
At least 5 years of hands-on experience in website development and behavioural analytics.
Proven experience as a digital experience technical lead with strong SEO and web performance knowledge.
Hands-on experience with HTML5, CSS3, JavaScript, Java, and SQL.
Experience with DNS and version control systems such as Git.
Working knowledge of a content management system such as Adobe Experience Manager, WordPress, or Drupal.
Strong problem-solving skills and ability to translate business requirements into technical solutions.
Good command of written and spoken English and Chinese; Putonghua proficiency is advantageous.